Wine Stories
Installation Concept + Posters
Glasgow 2016
![]()
Installation Concept + Posters
Glasgow 2016
Majestic Wine, Scotland based wine distributor announced competition for creating unique installation with an idea to promote their brand in unusual, unconventional way. Instead of typical references for that sector, describing the taste or colour, decision was to use interesting objects and installation based on visual themes.
Each individual theme was focused on different situation related to wine consumption. Every 'sculpture' have it's own QR code which scanned can take us to the selection of wine list designed specifically for explored theme.
Apart from installations, other significant element to this project is adaptable tables for more practical purposes like tasting wines from our favourite collection / theme. Project in collaboration with Przemyslaw Anczok, (anczok.studio).
Each individual theme was focused on different situation related to wine consumption. Every 'sculpture' have it's own QR code which scanned can take us to the selection of wine list designed specifically for explored theme.
Apart from installations, other significant element to this project is adaptable tables for more practical purposes like tasting wines from our favourite collection / theme. Project in collaboration with Przemyslaw Anczok, (anczok.studio).
Imagination Takes Command
Five different stories represented within the objects and graphics in a semi-abstract way so the imagination of the wine lover is invited into play.
The concept of presenting wine using the selected images for the situations in which wine is usually present, helps to associate certain type of wine with actual needs of the consumer.
The imagination works as an invitation to capturing the essential character of the wine even before the taste or smell is present.
Visual Themes
Summer Time
is an installation which talks about our favourite time in the year, where we usually go with something more refreshing like chilled white wines etc.
![]()
is an installation which talks about our favourite time in the year, where we usually go with something more refreshing like chilled white wines etc.
Entertainment
Installation which represents a night vouage around clubs with your favourite people. Full of lound noises and unexpected turns.
![]()
Installation which represents a night vouage around clubs with your favourite people. Full of lound noises and unexpected turns.
Cooking
is an installation about wines that goes well with your
favourite meals. Taste and facture is the main idea for the poster.
![]()
is an installation about wines that goes well with your
favourite meals. Taste and facture is the main idea for the poster.
Personal Time
Installation shows personal time that you spend to relax. Reading a book in semi-light or listening to your favourite Vinyl records accompanied with a glass of wine.
![]()
Installation shows personal time that you spend to relax. Reading a book in semi-light or listening to your favourite Vinyl records accompanied with a glass of wine.
One On One
Theme represents a love affair. Imagine a romantic dinner with your loved one or someone you just meet. Includes mainly red wines collection.
![]()
Theme represents a love affair. Imagine a romantic dinner with your loved one or someone you just meet. Includes mainly red wines collection.
Modularity
